About Us
For 19+ years, we have created and managed successful activations for brands to engage, one-on-one, with their target customers. With a soup to nuts approach, our agency adds value to our clients’ efforts, ensuring they get the most out of their activations. Our biggest differentiator is our laser focus on customer acquisition. We use a commission-based brand ambassador compensation model that consistently maximizes results.
Our experience spans many industries - publishing, food, sports betting, automotive, travel, gaming, and retail--- and includes companies both big and small.
President and Founder
Patty Sins
At the helm of OTA is Patty Sins, an innovative marketing veteran who, for 35 years, has immersed herself in all aspects of event marketing, She began her career as a Promoter for the Harlem Globetrotters and Ice Capades and went on to hold marketing positions at HBO, TNN, and Fox News Channel before launching the agency in 2004. Patty earned her MBA from Kellogg Graduate School of Management and a BA from Middlebury College.
My mantra: “There is no denying the importance of digital marketing in today’s “virtual” world, but at the same time brands should not underestimate the power of meaningful, “real” experiences to establish connections and influence behaviors—this is the true essence of event marketing”.
